Royal British Legion Online Store

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International delivery available. UK FREE over £40. The Royal British Legion Online Store is called the Poppy Shop, with 100% of profits going to the support of British veterans. Choose from a selection of gifts, homeware, pet accessories, jewellery and much more, as well as traditional pins and badges. You can also checkout the marketplace for a range of products from veteran entrepreneurs.

About The Poppy Shop
Poppy Shop is the The Royal British Legion Online Store and all purchases made from the Poppy Shop help to fund the work of the Legion, providing practical support and advice to Service personnel, past and present, and their families.

Why shop with us?
All profits from the Poppy Shop go to help the work of The Royal British Legion in its role of caring and campaigning for our Armed Forces and their families.
Our mission is to reach out to the 500,000 in the greatest need:

• the financially vulnerable
• those who are socially or emotionally isolated
• those in poor health or living with a long-term illness or disability
• We are there for them at life's critical events – injury, bereavement, at times of financial hardship and when they need care in old age.

Nearly a quarter of those we help now are below the age of 44.

Today's economic conditions are already severely affecting the youngest and most vulnerable in our beneficiary group so even the smallest amount you give, can make a difference.
And remember that we need money all year round, not just during the Poppy Appeal.

The Royal British Legion's online store offers a selection of gifts and items with many incorporating a poppy in the design.

Choose from a selection of: Poppy Pins & Brooches, Poppy Pins & Badges, Service & Regimental Pins
Pins & Badges, Poppy Brooches, , Commemorative Brooches, Football Pins, Premier League, Championship, League One, League Two, National League, Rugby Pins as well as  Jewellery, Bags, Accessories, Homeware, Cards, Clothing and Collections.

You can also visit the Royal British Legion Online Store Marketplace to discover a range of products by veteran entrepreneurs.

International Delivery Available. (EU deliveries currently suspended due to EU VAT policy)

UK and BFPO Standard Delivery is FREE on orders £40 and over, or £3.99 on orders under £40.  3 – 5 working days.

Rest of World Delivery is £28.00, and orders are usually delivered within 14 working days.

**It is important to note that it is impossible to detail every country’s duties, tariffs and import policies for each store and shipping destination. Before making a purchase you should make yourself aware of a store’s shipping policy and the regulations in your country.