Shop from Britain with UKDIRECT. Compare and buy direct from more than 120 top British brands and retailer’s online stores. Find Deals & Shop the Sales, with affordable delivery to the UK, EU, USA, CA, AU, NZ & Worldwide.




For a full shopping experience please choose a category below then refine your search to easily shop from more than 120 British online stores.

Alternatively you can view the Top Picks for a quick UK shopping guide. (Mobile users this is the best option to shop quickly) or view a list of all stores [A-Z]. You can navigate the whole site from the top bar options above or for mobile users by clicking on the red menu button below.

UKIDIRECT helps you quickly discover British online stores where you can shop for clothing, accessories, shoes, gifts, jewellery, homeware and much more. All UK online stores deliver to the USA, Canada, Australia, New Zealand and most EU countries as well as the UK. Many stores also offer Worldwide International delivery wherever you are in the World.

Check out the Top Picks for some of the best online shopping stores in the UK.

The 120+ UK online stores we promote, collectively offer more than a million quality items. For quick access, visit the All Stores A-Z for links to individual stores.

If you have more time browse stores by category. Like what you see? Use the “Shop now at…” buttons to go direct to their site. We also offer a Shop Now section to allow you to do a spot of window shopping – it’s a shortlisted product line up from featured British online stores which we continually update to keep current, but it’s by no means all inclusive. It does however give customers the opportunity to preview and compare the store’s styles and prices.

You can easily discover the Latest Shopping Deals too. The FREE SHIPPING DEALS lists current discounted shipping offers to UK and International destinations such as the EU, America, Canada, Australia, New Zealand and more. To make it even easier we have also added COUPONS and SALES PROMOTIONS sections – because who can resist shopping the sales?


Cotton Traders
National Gallery UK
Wedgwood UK
John Lewis & Partners UK
English Heritage Online Store
The Edinburgh Woollen Mill
CW Sellors Fine Jewellery
Royal Doulton London
Gloverall UK
Speedo International
Paul Smith


Thank you for visiting UKDIRECT. Please support our “Shop from Britain” campaign and share it with your friends & family and help spread the word.